the post-institutional  learning space

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Program: Service Design, Entrepreneurship, Business Design
Menu: Design Thinking for Marketing (DT marketing)
Duration: One day, four hours in the morning and afternoon
Level: Specialized

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A tablespoon of the course:

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We will apply the powerful creative tool of Design Thinking to the concept of Marketing. Which results in an incredible mix of customer-centric ideas. The Design Thinking methodology will guide us to a deep and detailed understanding of the different types of clients and how through this tool we can innovate in the field of Marketing. The objective is to offer our target what they really want, feel and want. This course has been designed under our “Learning by doing” methodology which allows us to apply the tools learned in a dynamic and fun way.

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Aimed at:

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Independent professionals who provide services, Entrepreneurs, Directors of service companies, Managers and Administrators linked to customer service, face-to-face, virtual and customer service. Marketing Directors, Sales Directors, Heads of Area, Supervisors and Personnel linked to the Culture, Tourism and Catering sector. Public workers.

 

 

Take Away:

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You will taste a delicious dose of Design Thinking with a key ingredient, Marketing. You will focus on the five elementary steps of this methodology; understand, define, devise, prototype and evaluate to cook creative ideas in your company or startup. MMM!

 

 

Keywords: services, tourism, culture, health, public services, banking services, professional services, health services, after-sales services, customer service, service design, service design.

 

 

For more information on availability or reservations please request a meeting with OUR TEAM.